Forbes: NRA, Gun-Rights Advocates are Winning the Influence Battle over Gun Control – 2/1/13

The NRA and Second Amendment Advocates are winning the battle over Gun Control – at least so far, reports Forbes:

FORBES: The gun control debate is clearly one of the most contentious and controversial issues in America today. And the battle over gun control is now being waged through intensive media campaigns from both sides of the political spectrum to influence public opinion and to assert pressure on policy makers. So who’s winning? To find out, we turned to objective data provided exclusively to Forbes Insights by Appinions, the influence marketing platform. Keep in mind Forbes Insights has no agenda other than to shed research light on the process of measuring influence and what we can learn from it. The facts are objective, whatever your perspective on the issue may be. We certainly don’t aim to promote either side and are just stating the facts of influence and who is leading or gaining ground through the lens of influence.

Forbes Insights and Appinions looked at the data for the week prior to the Sandy Hook tragedy and trended the data over the subsequent 5 weeks to determine the ebb and flow over the gun control debate. We found that the NRA and the pro-gun rights voices are winning the influence battle and will continue to be strong and more influential if the pro gun control voice remains fragmented. . . . Read More

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